Majority of bloggers start blogging from free blogging service like BlogSpot or wordpress.com so that they can gain knowledge, information and now how of blogging. Both of options have their own set of features which are limited and in some cases, important features that make blogger life easy are missed. Removal decision of FTP support from BlogSpot is good example.
After your experimental blogging on these free services, if you are a serious blogger then you will switch to the self hosted blog.
In this article we will describe what are the benefits and advantages that are the core of Self Hosted Blog.
Own Domain Name:-
You will have your own domain name which is far better than subdomain names and you have opportunity to build your brand image. Purchasing domain name has also impact in page ranking, which we is describe in page rank section of same post. You have variety of options to select the domain name of your own choice while in BlogSpot and wordpress, this option is not available. You have to select these services name as subdomain and most of times, your desired title of is already occupied.
E-mail Address:-
Most important feature is having own domain e-mail address which you can use while communicating to others. This will make very positive image in visitors and they pay attention to e-mails having primary domain name.
FTP Account:-
When you purchase hosting plan for your domain, you will have secure and dedicated FTP account. As we described above, BlogSpot is dropping FTP feature from its service. FTP makes uploading more easy.SSL and many other features are available depending on your hosting plan.
Page Rank:-
Page rank is the most important factor of blogging. You will have higher page rank if you have your have self hosted your blog. Your purchased domain name will define its age which is taken in account by Google in PR. In future, faster servers will also play vital role in page ranking. So self hosting has an edge here over wordpress.com and BlogSpot, as they are shared between millions of users.
SEO:-
Search Engine Optimization means more and more traffic and wordpress is highly rich platform in terms of SEO. You have a long list of plugins and themes that optimize your blog for search engine.
Adsense and Affiliate Marketing:-
Adsense is primary source of income generation. Self hosted blog gives you full control over Google ads to display hence your CTR (Click Through Rate) is increased. Same is the situation with affiliate marketing. They prefer the self hosted sites or blogs. CTR also exists here. So maximize your CTR through proper display and customization of your Google ads. You can easily find heat map and put the ads in that particular location.
Themes and Plugins Support:-
Self hosted blog is in your control and you can easily install or customize your faviourate theme. WordPress as blogging platform is champ in this domain. It has hundreds of beautiful and SEO optimized themes.
Non-ending list of plugins is available at wordpress for extension in features. You can customize your wordpress with help of these plugins and save yourself from extensive and complex coding.
Read our Article on 12 Essential Plugins for WordPress
Blog Reputation:-
Self hosted blog reflects that blogger have spent money and is serious about his project. This creates positive image in people and they regularly visit these blogs.
Social Networking:-
You can easily and conveniently build community for your blog. People happily follow blogs who have established their brand image which is not possible without self hosted blog.
Read our Article on Social Networking, Way to Increase Traffic




{ 4 comments… read them below or add one }
I agree that any serious blogger should have a self hosted blog, this way you get complete control of every aspect of the blog and also you’re responsible if something goes wrong.

Selurus´s last blog ..Star Trek – The Better Man
Twitter: bloggingjunkie
April 3, 2010 at 12:18 am
This is fact Selurus that blogger is responsible for all good and bad for his site if site is self hosted. Good aspect is very interesting, it gives you a brand name. You have a authority within your community and you enjoy fame.
wordpress was powerfull blog especialy for cms..
one thing.. two thums for admin.. your article was very easy to understanding.
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